We have posted here a selection
of case studies designed to give you a flavour
of the kinds of projects we have worked on and
the approaches we have taken.
Underpinning all our engagements
is a strong desire to work with existing processes
where it makes sense to do so while being prepared
to challenge the status quo when necessary. We
take a systemic and developmental approach to
our assignments, attending to associated change
processes even when we are not officially engaged
for our change management expertise. We believe
this is necessary to ensure the benefits to be
gained from our involvement are fully realised
in the wider organisational system.
The cases are illustrative rather than exhaustive
so please don't feel put off if you don't find
a case that matches your current areas of interest
or concern. We do intend to keep the cases alive
and fresh by periodic updates, so keep watching
this space…
Assessment
1
Major Re-engineering of European Selection
Processes
As part of a long-term
partnership with a global engineering company
we worked over a 12 month period to re-engineer
its European graduate and MBA selection
processes. For each level of recruitment,
this involved moving from seven function-specific
assessment processes to a single process
shared by all business functions (Marketing,
Sales & Service, HR, IT etc). For the
first time assessment processes across European
countries were also to be fully aligned.
The key business drivers for the change
were:
to realise efficiencies in development
costs and ongoing administration
to ensure consistent, robust and fully
defensible assessment decisions were being
made across the organisation.
Throughout the project we worked closely
with our client's in-house occupational
psychology unit, the centralised Recruitment
Department, the training function and line
manager representatives in Germany and the
UK.
Our contribution included:
job analysis and development of a competency
framework
communicating and selling the vision
for a pan-European, cross-functional approach
managing the change, including working
to understand and overcome resistance
designing new assessment exercises
(interview, group discussion, in-tray,
role play etc)
facilitating the first live assessment
events & validating the process following
the first season of recruitment.
The project outcomes were:
successful implementation on time and
within budget
line managers who were initially sceptical
of the merits of a pan-European, cross-functional
assessment process came to be strong advocates
for it.
Assessment
2
Introduction of an Assessor Accreditation
Programme
As part of a major project
to re-engineer our client's European graduate
and MBA selection processes we developed
a new assessor training and accreditation
programme using a blended learning approach.
The project involved moving from an ad-hoc,
function approach to training to an organisation
wide model designed to realise efficiencies
and ensure consistency and validity.
The programme we designed comprised 3 modules:
fundamental skills in assessing competence
(a module that also equipped managers
to conduct fair and meaningful performance
reviews with current staff)
interviewing skills
a scoring workshop to ensure accurate
calibration of assessor ratings.
Each module combined a face-to-face skill
development workshop with pre- and/or post-work.
This minimised off-the-job time and meant
that the programme content was matched to
an appropriate learning format (e.g. familiarity
with concepts and assessment materials gained
through background reading in own time).
The accreditation process combined knowledge
tests with a final assignment that was assessed
by a skilled and experienced assessor.
By recognising the importance of assessor
skill to the integrity of the selection
process overall, and by implementing a robust
yet flexible training and accreditation
programme, assessors were more competent,
and felt more confident, in their role.
This had a number of tangible benefits:
a fully defensible selection system
was assured
a more consistently professional image
was projected to candidates
assessors were more efficient and effective
during assessment events
Despite initial misgivings about the more
stringent approach being taken to their
selection and training, assessors came to
understand and appreciate the merits of
the new approach.
Assessment
3
Development of a Role Play Exercise to Aid
Re-structuring
As part of a major
re-structuring, this organisation needed
to assess current job holders for a newly
created position. To ensure the process
was fair and objective they decided to use
a work simulation exercise in additional
to a focused interview.
Over a five day period we worked with our
client to scope and develop a role play
exercise, simulating a consultation with
a key client. This enabled key decision
makers to assess the candidate's suitability
as well as provide a robust evidence base
for developmental feedback to each of the
candidates.
By working in partnership with the HR department
and building on the expertise and in-depth
organisational knowledge they already had
we were able to provide a cost-effective
solution in a short time frame. Our client
reported that the exercise went "incredibly
well" and requested similar support
for another area of the business the following
month.
Development
1
Supporting Personal Development & Enhancing
Retention
Against the backdrop
of high attrition and a tough recruitment
environment, this global pharmaceutical
company sought to create a leading edge
development process and better career opportunities
for its Sales Representatives and Regional
Sales Managers. The main objectives were:
to enhance the attractiveness of the
company as an employer
to identify high flyers for a fast
track programme
to support the development of all good
performers within the sales organisation.
Working together with the HR function,
a Divisional Director and his operational
managers, this project involved:
job analysis & development of a
competency framework
supporting the change, including the
development & delivery of a communication
strategy to promote the business case
for the programme
design of a development process, including
a Development Centre event
design & delivery of training for
senior managers and Directors involved
in the process
facilitation of, and assessment during,
six development events
developmental feedback to participants
The project outcomes were:
successful implementation on time and
to budget
a reduction in the loss of good sales
people from the Division
appreciation by senior managers and
Directors that the structured, evidence
based process had challenged their assumptions
about who the high flyers were
positive feedback from participants,
stating that the event had been useful
for their personal development and for
the development of their careers within
the company
adoption of the same Development Centre
process 18 months later
Development
2
New People Processes to Improve Resource Utilisation
& Enhance Retention
We were
approached by this global telecommunications
company for help in developing a career
development framework for its field force
of engineers. High levels of attrition and
general dissatisfaction were the key drivers
for their request. Initial discussions and
scoping of the project revealed additional
organisational problems, in particular difficulties
with managing engineer resources to meet
customer demand. Taking a systemic approach,
we recognised that both identified needs
could be addressed by the development of
more transparent and meaningful people processes.
We worked closely with the HR function,
the Director of Field Operations and his
operational managers over a six month period
to develop:
technical and non-technical skills
frameworks for all engineer roles
a series of processes to enhance the
placement, training, appraisal and career
development of its field engineers.
Through close liaison with the functions
responsible for resource management we were
also able to support the development and
implementation of new systems to ensure
customer demand was met more satisfactorily
through the efficient and effective allocation
of engineers to jobs.
The following project outcomes were observed:
significant improvement in the management
and utilisation of the field force
consistently favourable feedback from
field engineers on the new processes which
they reported to be fair and workable,
with practical and easy-to-use tools.
Development 3
A Blended Learning Solution to Help Build
a Performance Culture
While implementing
a major turnaround strategy within its European
operation our client recognised the need
to build a performance culture in order
that stretching performance objectives could
be met. Historically, performance issues
had not been addressed satisfactorily and,
more often, had not been addressed at all.
As part of its strategy to shift mindset
and build line manager capability to manage
performance more effectively, we were asked
to develop and facilitate a management development
programme focused on four key performance
management activities: setting objectives,
assessing competence, giving feedback and
coaching.
Working in close liaison with our client's
training and organisation development functions
we created a modular programme using a blended
learning approach.
Participants found the programme to be
practical and extremely useful in helping
build their confidence as well as their
competence in managing performance. The
modular approach enabled them to focus on
the skill areas most pertinent to them at
the time and accommodated flexible work
patterns. The blended learning approach,
which placed high value on face-to-face
contact time with a skilled facilitator,
enabled genuine skill development to take
place while minimising off-the-job time.
Our own observations, and anecdotal feedback
from participants, suggest that a different
culture around performance is beginning
to emerge. People are taking greater responsibility
for their own performance and line managers
are playing a more proactive and developmental
role in supporting performance improvement.
We have also received feedback that the
approach taken to the development and facilitation
of this programme has played an important
role in beginning a shift in mindset about
how people learn; rather than participants
behaving as passive recipients they are
engaging as active learners.
Development 4
Building Confidence as a Leader through One-to-One
Coaching
Jane worked as a senior
manager in a large public organisation.
Our coach started to work with her during
a 2 day development centre. This formed
part of a leadership programme that included,
in addition, 360 degree feedback and completion
of 2 psychometric instruments (personality
and motivation). Following the development
centre, the coach worked one-to-one with
Jane over a nine month period.
Jane had been quickly promoted in an organisation
that prized academic success; her own lack
of a degree left her feeling marked out
as 'not good enough'. She had not expected
her recent promotion and seemed to be waiting
to be found out as a charlatan. She knew
there were expectations of her as a leader,
but didn't know what those expectations
were; her sense was that everyone but her
was 'in the know'.
Jane hoped that the coaching process would
enable her to more fully understand her
strengths and weaknesses, and build her
confidence as a leader.
The initial assessment revealed her key
attributes to include clarity of thought
and expression, being able to assimilate
complex and diverse ideas and a strong,
but warm and impactful interpersonal style.
Her areas for development included some
elements of strategic thinking, risk management,
and a number of behaviors relating to personal
confidence (for example, not communicating
effectively with those higher up the organisation,
taking challenge too personally).
During the nine months of coaching support,
Jane had five face-to-face sessions with
her coach, each lasting 2 hours. The process
enabled her to crystalise her understanding
of the unique contribution she made to the
organisation and involved her drawing up
a development plan. She set specific goals
including going to two executive board meetings
as an observer, reading a book on emotional
intelligence, and attending a workshop on
influencing and negotiating.
The coach's role involved encouraging and
reviewing Jane's learning from these development
activities. It also involved discussing
with Jane the new challenges she was facing
and exploring with her the range of approaches
available for dealing with them.
As a result of this coaching Jane was able
to strengthen her relationship with senior
managers, raise her profile and presence,
and do things she wouldn't have believed
she was capable of at the start of the process.
As a consequence of her exposure to different
and broad perspectives on business issues,
she was able to clarify her vision for her
own team. Some of the mystique about leadership
that she initially felt also started to
evaporate; for example, having spent some
time talking with another senior manager
reputed to be a great strategic thinker,
Jane reported 'there weren't any tricks,
there wasn't some secret way of doing it'.
With goals relating to work-life balance
still on her agenda at the end of the nine
month period, Jane acknowledged that her
journey was only half way through. Reflecting
on the coaching process she described the
sessions as 'challenging but always thought
provoking' and she experienced the process
as 'invaluable'.
At the end of the nine month period Jane
was offered a new position as a result of
a personal recommendation from one of her
board members.
Change
1
Handling Change Following Acquisition of a
Major Competitor
We worked with
this client for the 12 weeks following their
acquisition of one of their major competitors.
Our remit was to help people handle the
change process at a personal level and to
assist the organisation in directing its
change resources appropriately. Managed
Change™ was the fundamental but unseen
framework used throughout the assignment.
Working closely with the organisation's
People Development Managers, the Director
of Transformation and his Transformation
Team we developed a half day event designed
to:
allow people to express their change
issues and develop an understanding of
what was happening and why
enable people to understand their role
in change and the roles that others would
play
provide people with an opportunity
to describe the safety nets they needed
to make the transitions necessary for
successful change.
The event was designed to enable key change
agents to gather real-time information about
what was happening in the organisation as
well as to address participants' individual
needs. By feeding critical information back
to the Transformation Team on a regular
basis it became possible for the organisation
to make informed decisions about how to
progress with the change and communicate
more effectively with those in the organisation
most affected by the acquisition.
The following project outcomes were observed:
those who participated in the 'Handling
Change' events found them invaluable in
helping to make sense of what they were
going through
participants were also able to develop
strategies for dealing with their own
change issues
the Director of Transformation commented
that the information obtained as a result
of our involvement played a key role in
helping the Management Board decide how
best to direct its change resources
in line with our client's company philosophy,
they reported that the input we gave represented
a cost-effective solution
Change
2
Managing Structural, Process & Culture
Change on a Global Scale
As part
of a long-term partnership we worked with
our client to develop and facilitate a three-day
Managed Change™ workshop programme
designed to enable change agents and sponsors
to implement lean manufacturing processes
and principles into their local organisations.
We worked with the European organisation
as part of a global change programme led
by the US.
Workshop programmes were delivered over
a period of two years across multiple European
locations. Sometimes groups were made up
of change agents from different plants,
on other occasions we worked with whole
plant implementation teams comprising Plant
Manager, change agents and shop floor operators.
The programme introduced participants to
a framework for understanding change processes
and provided a methodology and practical
tools for mitigating the associated risks.
The focus of the workshops was application
to live change issues rather than exploration
at a theoretical level.
The common change framework enabled project
members working in different locations,
from different professional backgrounds
and with different languages and cultures
to communicate more effectively with each
other than would otherwise have been possible.
One senior change agent reported that he
hadn't come across an approach that was
so effective at creating the conditions
needed to sustain major change. He valued
the approach in particular because it:
helped provide focus for disparate
teams engaged in a single change programme
helped define and develop roles and
responsibilities among key stakeholders
created opportunities to influence
entrenched culture and shift mindset
Change
3
Transitioning to a Transformational Function
Our client's European HR organisation was
engaged in the process of changing from
a transactional to a transformational function.
As part of the change programme we were
responsible for developing and facilitating
a series of 2 day Managed Change™
workshops for HR professionals in all parts,
and at various levels, of the organisation.
The workshops played a key role during
the early stages of the change with the
dual objectives of helping HR professionals:
understand the change their own organisation
was going through and the implications
for their roles
develop change management competence
to enable them to fulfil their new transformational
roles more effectively.
The workshops were also used to gather
real-time information about the change issues
within the HR organisation. This information
was fed back to senior HR managers on a
regular basis equipping them to respond
appropriately to current and emerging resistances,
and to manage communications optimally.
Approximately 25 workshops were run over
a period 2 ½ years. The common change
framework enabled HR professionals working
in different parts of the business and at
different levels to make better sense of
the change within their own functional organisation.
In addition, it provided practical tools
to enable them to quickly identify points
of leverage within their client organisations
and play a more influential, and transformational,
role than they had previously been able
to.
One participant described the workshop
as "without a doubt the most aligned
and impacting course" he had been on.